London Toy Fair

The London Toy Fair is an annual toy convention held in Olympia, London.

Details
Numerous toy companies attend the fair to show off their new and upcoming products, including Hasbro.

History
The first London Toy Fair was held in Brighton in 1954.

It has moved locations many times, having been held in Brighton, Olympia, Birmingham, as well as the ExCeL convention center in Canning Town.