1997

1997 is the twenty-eight anniversary for the Nerf brand and the eighth anniversary for the Super Soaker brand.

Events

 * The SuperMAXX and Max Force 2112 series are introduced; Max Force 2112 is discontinued later in the year.
 * The Max Force, Nerf Action, and Cyber Stryke Gear series are discontinued.
 * Larami is acquired by Hasbro, and begins to produce blasters under the SuperMAXX series.
 * OddzOn is acquired by Hasbro. Some existing products are folded under the Nerf brand.