Board Thread:Questions and answers/@comment-29970843-20160915030428/@comment-1585211-20160919143306

Back in 2001 the Nerf brand was largely run and operated by Oddzon and Larami, which is why we see things like this turn up every now and then. I would assume this is just a 2002 model year Big Bad Bow, probably sold until early 2003. It's entirely legit, just something that we've never seen surface.

I have seen low-quality, grainy images of additional stickers on the Big Bad Bow but I don't think I've ever seen this one before. It's certainly a rare find.